Worked as marketeer in international companies (adidas, Coca-Cola), specializing in trendspotting in youth culture, sports and arts. Managed a number of sponsorship programs and live events focused on audience participation (2010 - 2018).

FIFA World Cup Trophy Tour manager (2017-2018)

Founder of LARP.Paris company which produces immersive and participatory theatre experiences: FAILURE (2019) at Théatre Les Enfants Terribles and QUALIA (2021) at La Générale Paris.

Director of the Program MBA in Performing Arts management & Entertainment (since 2022).

Courses for MPAE program: History of Performing Arts, Performing Arts Production and Communication Skills workshop.